Friday, September 21, 2012

DD+D Published in Touchpoint Journal

My article, "Call Me a Cab! But first…” -- which discusses principles and techniques drawn from Method acting and diversity and inclusion training can benefit service designers.-- was published in the latest issue of the Service Design Network's Touchpoint Journal.

Touchpoint Vol. 4 No. 2 focuses on the connection between service design and the performing arts. Services and performing arts have many things in common: both are ephemeral, made up of processes, depend on people to fulfill a variety of tasks which add up to a bigger picture, and both are planned with the help of tools such as storyboards, scenarios and customer journeys... In this issue of Touchpoint the main goal is to have a look at those processes which can be applied or transferred from the one field on to the other.

Check out the preview and have a look at the cover and table of contents here